Alexandre Araujo


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Who am I?

I’m Alexandre Araujo, a seasoned web developer with a background in Ruby on Rails and ReactJS. Through this blog, I aim to share my expertise and perspectives on digital culture, leadership, and technology while delving into the world of blogging. Join me on this journey as we uncover new ideas and trends in the ever-evolving tech landscape.

Over the last years I played some technology roles as system analyst, management consultant and project leader in industries like retail, insurances and food services.

My goal is to keep pushing with web development as my main activity and maintain this space to help people get more value from the digital tools that are around all of us.

Why this blog?

I saw every day people struggling to deal with technology on their routines on a personal and business perspective, on the other side I extract so much about the technology that it complete drives my life.

So, why not try to improve at least one percent of someone’s life with technology. And there is a lot to do, from keep your data and devices safe to discovery new features to improve your work or study.

That is what drives me, use the technology to improve the life to not be the other way around of using the life to survive to the technology.

Please let me know if there is some specific topic you want to know more.

Questions? Ideas?

I’d love to chat with you! Find out how to get in touch with me right here.


These thoughts and opinions are my own, created during my spare time as side projects separate from my professional work. They’re not connected to my employer, unless explicitly stated otherwise. Please note that some posts might contain affiliate links. Enjoy browsing!